Business & Tech

Where design starts are made

Creative freedom or the art of viral marketing? Likes to produce or be productive in the studio? The creative tip of major fashion houses must face changing challenges and expectations, because the success of a designer is now also measured by the number of his Internet followers.
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Fashion

Timeless Elegance, Sustainable Luxury: In Conversation with Victoria Maksheeva-Khassanova

For Victoria Maksheeva-Khassanova, the founder of Brandable, fashion is more than just style — it’s a legacy. Inspired by a personal story of family heirlooms, she created a platform that combines sustainability, Swiss craftsmanship, and meaningful storytelling. In this interview, Victoria shares her thoughts on the importance of quality, the unique appeal of Swiss-made products, and her favorite pieces for effortless elegance.