Couture Fall 2021: Paris takes a new aim at "normality"
For the first time in a long time, the greats of the fashion industry met in Paris to present expertise, extravagance and evolution. The collections are the answer to one question – what is couture today?
For Victoria Maksheeva-Khassanova, the founder of Brandable, fashion is more than just style — it’s a legacy. Inspired by a personal story of family heirlooms, she created a platform that combines sustainability, Swiss craftsmanship, and meaningful storytelling. In this interview, Victoria shares her thoughts on the importance of quality, the unique appeal of Swiss-made products, and her favorite pieces for effortless elegance.