As summer is in full swing, it is time to get out and enjoy life to the fullest. The saying „In the heat of the moment" describes something you do impulsively when you are excited and a little bit out of control.
For Victoria Maksheeva-Khassanova, the founder of Brandable, fashion is more than just style — it’s a legacy. Inspired by a personal story of family heirlooms, she created a platform that combines sustainability, Swiss craftsmanship, and meaningful storytelling. In this interview, Victoria shares her thoughts on the importance of quality, the unique appeal of Swiss-made products, and her favorite pieces for effortless elegance.