Fashion

Timeless Loungewear for Festive Moments

The holiday season brings a special kind of magic—cozy winter days filled with warmth, joy, and togetherness. As the world slows down, our homes become the heart of the festivities, with twinkling lights, soft blankets, and the comforting aroma of holiday treats.

person sitting clothing pajamas

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Fashion

Frauenschuh: Where Tradition Meets Modernity

Since 1950, Frauenschuh Kitzbühel has stood for alpine elegance, fine craftsmanship, and timeless favorites. The Spring/Summer 2025 collection combines high-quality cashmere, lightweight cotton, and premium leather to ensure ultimate comfort. Simon Frauenschuh is leading the family business into the future—focusing on local production, exquisite materials, and a global vision. In an exclusive interview, he discusses tradition, innovation, and the art of timeless fashion.