Fashion

Trend 2020: Sustainable Fashion

The textiles industry is wreaking havoc on the environment between the processes to make clothing and the waste when it gets tossed, so brands and consumers alike have taken a much-needed interest in improving these issues.
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Fashion

Frauenschuh: Where Tradition Meets Modernity

Since 1950, Frauenschuh Kitzbühel has stood for alpine elegance, fine craftsmanship, and timeless favorites. The Spring/Summer 2025 collection combines high-quality cashmere, lightweight cotton, and premium leather to ensure ultimate comfort. Simon Frauenschuh is leading the family business into the future—focusing on local production, exquisite materials, and a global vision. In an exclusive interview, he discusses tradition, innovation, and the art of timeless fashion.