Menswear

Louis Vuitton appoints Pharrell Williams as new Creative Director for Menswear

After the unexpected death of Virgil Abloh in 2021, there was a lot of speculation about whether there would be a new head designer for the menswear line. As of today, the answer is yes! 13-time Grammy winner Pharrell Williams is now the creative director for Louis Vuitton.

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Fashion

Frauenschuh: Where Tradition Meets Modernity

Since 1950, Frauenschuh Kitzbühel has stood for alpine elegance, fine craftsmanship, and timeless favorites. The Spring/Summer 2025 collection combines high-quality cashmere, lightweight cotton, and premium leather to ensure ultimate comfort. Simon Frauenschuh is leading the family business into the future—focusing on local production, exquisite materials, and a global vision. In an exclusive interview, he discusses tradition, innovation, and the art of timeless fashion.