Menswear
Fixed starter in the fashion world: For the fifth time now, racing driver Lewis Hamilton is cooperating with US design legend Tommy Hilfiger. Especially in the areas of sustainability and inclusivity, the dream team has secured itself a top position.
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Fashion
Frauenschuh: Where Tradition Meets Modernity
Since 1950, Frauenschuh Kitzbühel has stood for alpine elegance, fine craftsmanship, and timeless favorites. The Spring/Summer 2025 collection combines high-quality cashmere, lightweight cotton, and premium leather to ensure ultimate comfort. Simon Frauenschuh is leading the family business into the future—focusing on local production, exquisite materials, and a global vision. In an exclusive interview, he discusses tradition, innovation, and the art of timeless fashion.