Business & Tech

Digital Fashion Marketing: Talk With Marketing Expert David A. Schneider, MBA

In the fashion industry, good marketing is a decisive factor for success. Marketing expert David A. Schneider gives tips on how aspiring young designers in particular can position their label successfully.

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fashion digital

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Women in Business: Interview with Saygin Yalcin

Born in Bremen, Germany the self-made entrepreneur Saygin Yalcin is one of the most influential people in the Middle East. Today, he lives in Dubai as an investor, founder and CEO of various Internet companies. On his social media channels, he reaches millions - founders and those who want to become one. We spoke with him about women's entrepreneurship, equal opportunities and empathy.

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Fashion

Why Quiet Luxury Is So Successful

Understatement is en vogue. The smaller the logo, the better. Why is Quiet Luxury so successful?

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Business & Tech

The Power Of Scarcity: How Luxury Brands Use Their Strategy

Luxury brands have always had a very special attraction for consumers. However, some pieces are very difficult to acquire, even if there is no lack of money. What is the strategy behind this?

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PASSIONFROUDH: A Tribute to Brazil

With PASSIONFROUDH, FUGAZZI introduces a captivating new fragrance that captures the vibrant spirit of Brazil. This Extrait de Parfum masterfully blends the freshness of passion fruit with the deep, luxurious aroma of rare Oudh Assafi – a composition that is both exotic and timeless.

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How to Get the Perfect Outfit Using AI

How small details in a GPT request affect the quality of the response. What details matter when asking AI for help in choosing an outfit for an evening event?

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The Art of Transformation with Palina Rojinski

Our latest issue of L'Officiel Austria is dedicated to the art of metamorphosis. Our cover star, Palina Rojinski, embodies this constant evolution with effortless elegance and style. She wears the PALINA COSMIC HEARTBEAT Body by Triumph—so stylish, it deserves to be seen.

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L’Officiel Austria presents: The Metamorphosis Issue

Spring is here, and with it comes a season of transformation. Our latest issue of L'Officiel Austria is all about metamorphosis. As our cover star Palina Rojinski shows us how change is an art form – a seamless blend of reinvention, growth, and self-expression. In this issue, we celebrate the beauty of evolution, both in fashion and in life.

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Living Scents: An Interview with Pauline Rochas on Her Olfactory Masterpieces

A fragrance that captures the night - with Nocturnal, Pauline Rochas creates an olfactory masterpiece that takes the senses on a mysterious journey. The world-renowned perfumer blends nature, mysticism, and innovation in her creations to form a unique fragrance language. With her new scent Nocturnal, she presents a profound, emotional composition that encapsulates the duality of light and darkness.

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Frauenschuh: Where Tradition Meets Modernity

Since 1950, Frauenschuh Kitzbühel has stood for alpine elegance, fine craftsmanship, and timeless favorites. The Spring/Summer 2025 collection combines high-quality cashmere, lightweight cotton, and premium leather to ensure ultimate comfort. Simon Frauenschuh is leading the family business into the future—focusing on local production, exquisite materials, and a global vision. In an exclusive interview, he discusses tradition, innovation, and the art of timeless fashion.

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Goodbye, Cake Face! The Perfect Base for Flawless Makeup

Hair? Check! Makeup? Check! Outfit? Check! Ready to go! But the first mirror you pass tells a different story—cake face! To make sure this never happens again, here are the best tips for a flawless base.

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H&M Studio Spring/Summer 2025: An Ode to Bold Elegance

With the new H&M Studio Spring/Summer 2025 collection, the Swedish fashion house presents an ode to bold elegance and timeless sophistication. Inspired by urban chic and artistic ease, the collection blends powerful silhouettes with high-quality materials and innovative designs.